Research
We combine the study of markets, behaviors and needs of potential users, with constraints and initial requests of the customer.
This helps us to define the strategies for the development of improving / innovative or customized solutions which will inform all subsequent design phases.
The final goal is guaranteeing product success and customer satisfaction.
Concept
End user, client company, trends and reference market are the parameters which allow us to conceive "tailor-made" solutions, both on our proposal and on request (brief), designed to represent appereance and innovative features of the new product, i.e. its identity / recognizability.
Concept activities (sketches, 2D, 3D, renders) also allow us to anticipate the study of ergonomic and functional attributes through aesthetic research.
User Interaction
By analyzing, testing and intersecting user's needs with business resources / targets and the most appropriate technologies, we offer a service based not only on usability of the final product, but also on methods ensuring compliance with the project parameters throughout its production.
The study of product interaction with final users and manufacturers guarantees both the connection of the product with potential buyers and the implementation of a lean industrial process.
Engineering
We specialize in design of components and complex assemblies through parametric CAD systems.
Functionality, reliability, feasibility and production costs are the main features of this final development stage.
Analysis and simulation tools, combined with rapid prototyping, support us in the preventive test of functional and industrial performances. This allows us to define materials and technologies to ensure compliance with the design intent and the robustness of the production.